Deia is the Decode Phase of The DeBrand Method™ the same identity-level framework used in private strategy sessions, now available on demand via ai.
Your brand shouldn't be a guessing game.
Your brand shouldn't be a guessing game.
Enter the Decode Phase with Deia →
Deia
the brand strategist in your pocket
Answer 9 questions.
Get 3 complete brand directions in 15 minutes.
This isn’t ChatGPT with a branding prompt.
Deia is a custom AI built entirely from my own IP — The DeBrand Method™. She has no access to the general internet and no connection to generic AI training data.
Every output structure has been trained from my own methodology and client work.
She thinks the way I think, because that’s what she was built to do.
This is a conversation with me. In AI form.
You're not unclear about your business. You're unclear about what that looks like as a brand.
Your brand was built for who you were when you started. Not who you're operating as now. And when your authority isn't visible, everything gets heavier. You explain more than you should. You soften your message. You work twice as hard to close half the clients.
Most founders try to fix this from the outside in. New visuals. New messaging tweaks. New positioning angles. But if the identity underneath is misaligned, nothing layered on top will hold. You refine before you scale.
meet
Get Deia working for you →
Deia
the brand strategist in your pocket
Deia asks the same identity-level questions I use when decoding private clients. Not surface-level prompts, the kind that pull clarity out of you so Deia can decode what your brand should actually look like at this level.
You receive a 2,000+ word strategic guide including:
+ Your authority positioning and brand foundation
Your purpose, vision, mission, and values. The strategic spine your visual identity builds from.
+ Three brand directions
Each one is complete with 4–5 colours with HEX codes, font selections with weights and usage, imagery guidance, and mood description
+ Identity Profile
200–300 words that decode who you actually are and what your brand needs to look like because of it.
+ Messaging alignment and what to eliminate immediately
15 hyper-specific mood board search terms, ready to use
Pick one direction and run with it. Blend two together. Use different directions for different offers. Hand it to your designer. Use it yourself.
Lifetime access. Unlimited uses.
Run it anytime you have a new offer, a rebrand, a side project. It doesn’t expire and it doesn’t get less useful.
This is for you if:
This is the starting point. Whether you're launching something new or refining what already exists, if you're serious about what your brand needs to do, this is where it begins.
✓
You're building a brand and don't know where to start visually
✓
You've tried mood boards and Pinterest and still feel lost
✓
You want to DIY your brand but need real direction (not vague advice)
✓
You're briefing a designer and need clarity to give them
✓
You're rebranding and can't articulate what's not working
✓
You're tired of your brand looking generic or inconsistent
✓
You're avoiding showing up because your visuals don't feel ready
✓
You're a creative who can't design, full of brilliant ideas that die at the execution stage
This is NOT for you if:
❌
You're not ready to act on what you receive
❌
You're looking for a logo maker - this gives you the foundation, you build from there
❌
You want quick surface-level answers - this requires 15 minutes of intentional thought
You don't finish Deia feeling inspired.
You finish decided.
Clarity creates momentum. Momentum changes how you show up, how you speak, how you design, how you scale.
Clear on what your brand looks like at this level. What no longer fits. What you're building next.
This isn't reinvention.
It's recognition.
Get Deia →
- Tamsen Garrie-Frith
"Whether you feel you know your brand inside out or you're still figuring it out, this process is the starting point you didn't know you needed.
It felt genuinely personal, tailored to me and my business, not GPT generic. The clarity I gained was specific and actionable, giving me new direction and momentum. What really stands out is how this work lays the foundation to communicate and design for your brand with confidence. Having this level of clarity means you can write, speak, and create for your brand in a way that feels purposeful and aligned. And it's absolutely something every business needs, whether you're starting from scratch or looking to strengthen what you already have."
- Gary Blackman
If only therapists were so accessible.
"Deia is a great tool for exploring the part of your mind you know about your brand but have probably forgotten. As you answer the questions and explain the brand to her, it helps you understand how you feel about it already. When those pivotal questions are answered comes the real gold, an AI that can impartially understand what your brand is and be a jumping-off point for ideas or wording. Deia also answers questions when you're up at 3am with that burning thought. If only therapists were so accessible."
- Sue Revell
The questions made me think carefully about what I wanted to achieve through design
"I loved putting Deia through her paces, especially having worked with Dee in real life previously. The questions made me think carefully about what I wanted to achieve through design, and it was really helpful to work in my own time, taking time to think where needed, rather than feeling the pressure of a designer needing a response in the moment. It's also a wonderful resource for night owls."
"This process feels like therapy. The answers are inside of you and you need the right questions to unlock them. I quite enjoyed the journey of this, and the counselling."
"The tone is firm and no-nonsense. No fluff. Just clarity."
"I went in unsure if I even had a brand identity. I came out with three visual directions that made me excited to show up again."
"It gave me clear direction I could act on immediately."
Founding Access includes my eyes on your brand.
Run Deia. Email me the results. I'll review what Deia created and give you my direct take on what I'd do next. This is not automated. This is me, reading your output and telling you exactly what I think.
Included for the first 20 founders only. Once those spots are filled, Director Review becomes intake-based.
Founding access closes Sunday at 10pm.
After that:
Price moves to £97
Director Review access becomes intake-based
FREQUENTLY ASKED QUESTIONS
No. Deia is a custom AI built entirely from The DeBrand Method™ my own private client framework. She has no access to the general internet. Every question, every challenge, every output structure comes from my IP and my methodology. You’re not getting generic AI advice. You’re getting my process, on demand.
Is this just ChatGPT?
No. This gives you the foundational direction your brand needs — colours, fonts, mood, and guidance. You build (or brief a designer) from there.
Is this a logo maker?
You can run Deia as many times as you want. New answers = new directions. Plus, 7-day money-back guarantee.
What if I don't like the directions I get?
Not at all. This is for the creative who can't design, the founder with brilliant ideas who gets stuck at the visual stage.
Do I need design experience?
We've run this multiple times and on average it took 15 minutes to complete the decode questions, and your results take seconds
How long does this take?
7-day money-back guarantee. If Deia doesn't give you the clarity you need, pop and email over with a copy of your Deia chat and I'll refund you in full.
What's the refund policy?
Decode your Brand with Deia →
Yes. Use it to refine, rebrand, or create clarity for a new offer within your existing brand.